A good reputation is valuable, both in the corporate world and in your private life. However, as a result of an argument, a reputation can be quickly altered by social media content and negative information on the Internet. So what can you do to prevent that? The e-mail certainly facilitated the parties` task of establishing a written minutes of contract negotiations that historically would have been shared only orally. But the use of social media for interaction between businessmen has made this recording written more conversation (and therefore often less question), as well as virtually instantaneous. What was before social media discussions that would not have resulted in a written recording until later (when the parties could decipher what the other party had perceived as agreed) has now become a complete written recording of the interview. But where will existing staff access it? Is it available on your corporate intranet or on shared drives? Depending on your organization`s needs, you can also publish it on your external website. Your social media team probably speaks your brand`s voice while you sleep. And your official spokespeople are drilled to answer difficult questions in the blink of an eye. But what about all the others? How are they accountable to your organization? Contracts and quasi-contracts are relatively easy to conclude and were so long before the advent of social media. But historically, many contracts have not been applied, as it was difficult to create a data set to clearly show what was discussed between the parties. (This is not the only reason, but certainly a main reason why lawyers prefer to be written almost all agreements.) Your crisis management plan should include an up-to-date list of emergency contacts with certain roles. The social media team, law and public relations experts, up to Suite C.
More and more couples will take a social media clause in their divorce contract. Spouses agree not to post negative comments about each other on social networks and not to allow unwanted photos/videos to be sent and hateful emails sent. It is not uncommon to see social media policies dating back to the dark days of 2013 or 2011. (You can recognize them because they use slogans like « Web 2.0 » and « Microblogs. ») While your brand`s social media policy probably won`t make headlines by imposing six-figure penalties for tweets, here are other high-stakes, best-in-class examples. While it would certainly be « lawyer hype » to say that you should never tolerate on social media without a lawyer looking over your shoulder, you and your coworkers must certainly know what it takes to make a contract or quasi-contract, to avoid thoughtless agreements that could damage your reputation and ultimately your final result.